Visitor demonstration at the TreadPlus tire-inspection display at SEMA 2024

North American Technology Demonstration

SEMA 2024

TreadPlus presented a focused tire-inspection display in Las Vegas and demonstrated practical measurement workflows to North American industry professionals.

Date5–8 November 2024LocationLas Vegas Convention Center · Las Vegas, United StatesSignificanceNorth American Technology Demonstration

The story

A focused display built around tire inspection.

The Las Vegas exhibition concentrated on TreadPlus tire-inspection technology rather than the complete product portfolio. The compact demonstration area made the drive-over measurement process and reporting workflow easy to explain directly to visitors.

The event supported practical conversations about tire-condition assessment, service-lane efficiency and the role of inspection data in modern workshops.

InspectMeasureReportRecommendService

The wheel-care workflow

One brand. Multiple product roles.

Explore the TreadPlus portfolio across inspection, alignment, balancing, tire changing and vehicle lifting.

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